The new email campaigns feature allows you to send bulk emails to a database of contacts.
To get started, select Email Tools and Templates under the Marketing Tools section in the main menu.
Select Email Campaigns and click Create Template +.
The first step in creating your new email campaigns template is to set the Message Settings for your campaign.
On this screen, you can name your campaign and set and verify the From Email Address, Reply-to address, the Sender Name and the email Subject.
You can use the drop-down select option next to the Subject field to insert merge tags into your email subject line to further personalise your email campaign.
On this screen, you can also select the database to which you want to send your email campaign. You can use the Build Segment feature to further refine which contacts in your database receive your email campaign.
If your campaign requires GDPR Compliance, simply check the toggle switch to ensure that Opens and Clicks on your campaign emails are not tracked.
Composing Your Email Campaign
You have two options when composing your email campaign, you can use the Plain Text Editor to create simple text email templates, or you can use the Drag and Drop Editor to create custom HTML email layouts.
Plain Text Editor
Using the Plain Text Editor is almost identical to writing an email in your regular email provider. The text editor gives you the ability to change fonts, sizes, alignment, add bullet points and headings etc.
Drag and Drop Editor
The Drag and Drop Editor gives you much more control over the visual design and layout of your email campaign.
The central preview window shows you how your email will appear to your recipients.
The left-hand column of the editor allows you to add elements to your email such as images, headings, columns etc.
The column on the right-hand side of the editor displays settings to allow you to further refine the display of each element in your email.
The General Settings tab will allow you to set the display settings for the email composition as a whole.
Once you have finished creating your email, click to Save and Exit to begin to schedule and send your email campaign.
Scheduling and Sending Your Email Campaign
The Schedule and Send tab is where you can do a final review of your email campaign and schedule it to be sent.
Your list will be verified before you can send your campaign, for large contact lists this may take a little while so you can click Save as a Draft and check back later once your list is verified.
Under Sending Preferences you can select the time and date for when your email campaign will be sent.
The Content section allows you to go back and edit the Message Settings or Composition of your email campaign.
Once you're happy with your email campaign and settings, click Complete to schedule and send your campaign!
If you experience any problems while using the new Email Campaigns feature, don't hesitate to create a support ticket here.
Our support team are happy to help.